It’s more than just design, it’s your brand mes­sage and it’s all dri­ven by the big idea! Your adver­tis­ing is not only about look­ing flashy and get­ting people’s atten­tion. Once you have it, how do you keep it? The con­tent must be rel­e­vant to your audi­ence. It’s impor­tant to know who you are talk­ing to, who you want to attract and how to reach them. Plan­ning and strat­egy is key!

The Mar­ket­ing Mon­key will take the time to get to under­stand your tar­get audi­ence. It’s impor­tant to know where they are, what they like to drive, eat and do with their leisure time. Any ad in print, radio, out­door, etc. can look nice. How­ever, it must con­vey the right mes­sage to those you want to reach. Together, we can make these dis­cov­er­ies and know exactly who it is we are talk­ing to and how to reach them.

Not every media out­let is right for every brand. You want to make sure your adver­tis­ing dol­lars are spent wisely and appro­pri­ately. Don’t let the adver­tis­ing sales­peo­ple dic­tate your cam­paign. Let us be the mid­dle­man and tell THEM what we want to say and how we want to say it.

Pos­si­ble Adver­tis­ing Tac­tics: Mag­a­zine • News­pa­per • Out­door • Inter­net • Social Media Ads • Radio • Tele­vi­sion • Direct Mail • Non-Traditional– there’s all kinds of ways to reach peo­ple!